Open your own home care agency in Canada, without a franchise
Have your business plan, policy manual, forms and website built for you, or do it yourself with our ready-made kit. Created by a nurse who has run her own agency for 15 years.
Not sure where to start? Compare all options
Starting in the U.S.? Our resources work there too, and policy manuals can be tailored to your state. See U.S. options
Choose your path
Wherever you are, there's a next step. Start small, or have everything built for you.
Intro Course
$19.99
Still deciding? Learn what it really takes to run a home care business: finances, hiring, marketing and common mistakes.
Start hereComplete Start-Up Kit
$199
100+ editable forms, contracts, templates and guides to launch your agency. Add the Academy videos for step-by-step help.
See the KitCustomized Policy Manual & Forms
from $1,850
A policy and procedure manual written to the standards of Canadian licensing and accrediting bodies, customized to your province and services. Branded forms available.
See the manualPremium Start-Up Package
from $3,697
Your business plan, custom manual, branded forms and website, built for you in 4 to 6 weeks, with 1:1 support from Alyssa.
See PremiumCaring for a parent or spouse?
Practical tools for families: hiring a caregiver, organizing care, making home safer and comparing your options.
How the Premium Package works
Like a franchise, without the royalty fees. You focus on clients and caregivers; we build the business behind them.
Order and tell us about your business
Answer a few questions at checkout. You get Academy video access right away, plus your onboarding form.
We build it with you
After your strategy call in week 1, we create your business plan, policy manual, branded forms and website.
Launch with support
Everything is handed over in 4 to 6 weeks, followed by 30 days of mentorship with Alyssa. Satisfaction guaranteed.
Book a 1-hour consultation first: if you order Premium within 12 months, your consult fee comes off automatically.
Free: Business Plan Worksheet
A simple, fill-in-the-blank worksheet to map out your services, market and finances. Download it free and get practical start-up tips by email.
Let customers speak for us
I can’t even begin to tell you how many hours of work Alyssa saved me. The documentation received is professional, and it feels like I not only got all the tools for my business but a full training manual in how to run it. Having access to someone with actual experience and expertise in running a home care business was amazing. Highly recommend!!
I’m so happy to have found this site! The whole idea of sales feels a bit less overwhelming now that I see the way it works.
Great details and a thorough walk through of the Start Up kit. I needed some handholding and this definitely answered A LOT of questions. Thank you!!!
Excelent source of Marketing for New home care owners/business entrepreneur's
A great overview for a total newbie! I feel like I have a better understanding of how the industry works now. Thanks!!
Alyssa's guidance has been extremely helpful and her expertise made a whole lot difference. The documentation alone is worth more than the amount invested. I will recommend her service anytime without any reservations if you want to have it right first time.
I had a great experience working with Alyssa with Home 101. She was professional, knowledgeable, responsive, and very helpful throughout the process of setting up my home healthcare business. She took the time to explain the requirements clearly and provided valuable guidance with policies, compliance, and business preparation. I really appreciate her support, patience, and attention to detail. Her knowledge of the Ontario home care industry made the process much easier to understand. I would highly recommend Home 101 to anyone looking to start or improve a home care agency.
Thank you, Home 101, for your excellent service and support!
Alyssa is an amazing person
Very helpful materials
Very informative
There were lots of good business building tips and a feel for tasks at hand were presented nicely. I look forward to watching the videos again.
Not only the policy and procedure help me to establish my new company but also it is ongoing support. Many of my questions has been asnwered over email.
Very complete and useful materials
Alyssa was patient and incredibly insightful regardless of the direction the conversation went in. I'm quite early in the process of creating my business so this hour served to debunk any thoughts around why I couldn't/shouldn't move forward with this goal. Although the website content is great, it was grounding to speak directly to an expert. I've been consistently moving forward since our call and look forward to another one in the future.
What an outstanding caption of all the areas relevant to a first-class home care Industry. I am a nurse, but could not have articulated such a relevant outline step by step covering areas one would not think is necessary as Alyss has done. Excellent work. The price is very reasonable. Thanks, Alyss for your honesty in sharing your experiences that will enhance lives and increase revenue.
Hi, I'm Alyssa. I've been exactly where you are.
Fifteen years ago, I started my own home care agency with no roadmap. Since then, we've cared for more than 1,500 clients and hired and trained over 2,000 caregivers.
Along the way, I learned the hard parts first-hand: licensing and policies, hiring, scheduling, payroll and billing. Home Care 101 is everything I wish I'd had on day one, so you can skip the guesswork and open your doors with confidence.
Why help other agencies? Because there's more than enough need for good home care to go around.
Questions, answered
Do your resources work in my province or state?
Yes. Our resources are built for Canadian agencies, and the customized policy manual and Premium package are written for the province where you'll operate. Starting in the U.S.? Agencies there use our resources too, and we can tailor your manual to your state.
What are your policy manuals based on?
Our manuals are written to meet the standards of Canadian licensing and accrediting bodies, provincial regulations and evidence-based practice, then customized to your province and services. U.S. agency? We can tailor your manual to your state's regulatory requirements on request.
How fast will I get everything?
Downloads like the Start-Up Kit are instant. A custom policy manual takes 14 to 21 business days. The Premium package is delivered in 4 to 6 weeks.
Do I need a franchise to start a home care business?
No. A franchise gives you systems and documents, but charges ongoing royalties. Home Care 101 gives you the same tools and support, and your business stays 100% yours.
Can I pay over time?
Yes. Choose Shop Pay Installments at checkout to spread the cost over time. For the Premium package, you can also start with a $1,500 deposit and the balance is charged automatically 30 days later.
What if I'm not happy?
Satisfaction guaranteed. Just reply to any of our emails or contact alyssa@homecare101.ca.
The Home Care Blog
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A nurse's checklist of signs an aging parent needs help at home, from meals and falls to memory and mood, plus your care options in Canada.
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How to Find Your First Home Care Clients
Practical ways to find your first home care clients: referral partners, your Google Business Profile, cold calls, community outreach and a 90-day plan.
How to Find Your First Home Care Clients
Practical ways to find your first home care clients: referral partners, your Google Business Profile, cold calls, community outreach and a 90-day plan.
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How Much Does It Cost to Start a Home Care Busi...
A line-by-line 2026 start-up budget for a Canadian home care agency, including registration, insurance, policies, marketing and the payroll float most owners forget.
How Much Does It Cost to Start a Home Care Busi...
A line-by-line 2026 start-up budget for a Canadian home care agency, including registration, insurance, policies, marketing and the payroll float most owners forget.
